PUAN Grants Guidelines
The PUAN Branding and Style Guideline document serves as a comprehensive reference for all communication and branding materials produced under the Pakistan-U.S. Alumni Network (PUAN). It applies to a wide range of PUAN-supported activities, including but not limited to the PUAN Grants Program, Reunions, Masterclasses, Conferences, PUAN Connect, and other related initiatives. The guidelines outlined here are designed to ensure that all communication and visual materials consistently reflect the values, professionalism, and credibility of both PUAN and the U.S. Mission in Pakistan.
The primary objective of these guidelines is to promote clarity, consistency, and integrity in the use of logos, language, design elements, and acknowledgments. By following a standardized branding framework, alumni and partners can effectively communicate PUAN’s mission and impact across various platforms and events. While the guide provides a clear structure, it also allows flexibility for design innovation within approved parameters—encouraging creativity while maintaining a cohesive and unified brand identity.
You can download the PUAN Branding and Style Guidelines, the Consent Form, and high-resolution logos from the links provided below.
Video Submission Guidelines
For all PUAN Grants applications, alumni are required to share a 60-second video explaining their project proposal. Through this video submission, alumni can succinctly describe the purpose and vision of the project for the grants committee.
Framing
Shoot your video in a landscape mode. Please ensure that you are standing at an arm’s length from the camera.
Stability
Place the camera on a table where it can remain stable. You may also use a selfie stick or a camera stand to place your camera to avoid shaky videos.
Lighting
Please record in a well-lit room. Avoid recording in the evening light and/or low light.
Audio
Please shoot in a quiet place with minimal background noise. Make sure any electronic device i.e. a TV, electric heater, radio, etc. are switched off. Avoid recording outdoors and/or in very large rooms.
Language
Video should be recorded in English language.
Video's Content
6. Breakdown your speaking time into the following sections (totaling 60-seconds):
a. Introduction: 10-15 seconds
b. Project Summary: 30-35 seconds
c. Project Justification: 10 seconds
Size
Please ensure that the file size does not exceed 5MB.
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Video Submission Guidelines
For all alumni small grant project applications, alumni are required to share a 60-second video explaining their project proposal. Through this video submission, alumni can succinctly describe the purpose and vision of the project for the grants committee.
Framing: Shoot your video in a landscape mode. Please ensure that you are standing at an arm’s length from the camera.
Stability: Place the camera on a table where it can remain stable. You may also use a selfie stick or a camera stand to place your camera to avoid shaky videos.
Lighting: Please record in a well-lit room. Avoid recording in the evening light and/or low light.
Audio: Please shoot in a quiet place with minimal background noise. Make sure any electronic device i.e. a TV, electric heater, radio, etc. are switched off. Avoid recording outdoors and/or in very large rooms.
Language: English
Breakdown your speaking time into the following sections (totaling 60-seconds):
- a. Introduction: 10-15 seconds
- b. Project Summary: 30-35 seconds
- c. Project Justification: 10 seconds
Please ensure that the file size does not exceed 5MB.
Email this video file with the completed Grants Application Form to asg@usefpakistan.org in one file. The video and application form should be provided as an attachment, and not a link to any file sharing services like (Google Drive, Dropbox, OneDrive).
Completion Reports
On the successful completion of your PUAN Grants project, please submit the following reports within 7 – 14 working days:
Upon their return to Pakistan, many U.S. exchange alumni have made significant contributions to Pakistan’s government, business, culture and civil society. The Department of State; the U.S. Embassy in Islamabad; and the U.S. Consulates in Karachi, Lahore and Peshawar are committed to supporting alumni initiatives in Pakistan after the students return from their exchange programs.